DACB

Introducing a contemporary logo and visual identity for a leading international law firm.

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About the project
We proudly unveil a new identity for a leading law firm. In collaboration with Principia Consultants, we meticulously crafted logo, a stunning testament to creativity and assurance. The logo's rounded, meticulously crafted letters echo a sense of security, embodying trust and reliability.

This symphony of colours plays between the vivacity of lychee pink and the subtle depth of charcoal grey. These hues dance in harmony, creating an appealing contrast that speaks volumes about our approach—bold yet grounded. Each curve, each shade, narrates a story of dedication to excellence and a commitment to standing out. Set in a vibrant lychee pink, our distinct pattern weaves a unique tapestry that captures attention and imagination.

Embracing innovation and sophistication, the new logo encapsulates the essence of the services: a dynamic blend of modernity and steadfastness. It's more than just an emblem; it's a gateway to a world of professionalism and assurance. Welcome to a new era, where vibrant aesthetics and unwavering reliability converge to symbolize our identity and purpose.

The project is now complete with the addition of a comprehensive design package. This package encompasses a design system, precise guidelines, intricate patterns, and a collection of assets tailored for social media and web platforms. With these components in place, our brand identity gains consistency and versatility, ensuring a seamless and impactful presence across various channels.
 
 
TEAM
Creative Director Gaia Fontana
Agency Principia Consultants
AREA OF WORKS
Logo Design
Brand identity
Corporate Stationery Design
Photography
Infographic and Iconographic Design
Pattern Design
PPT Concept Design
Brand Guidelines

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GAIA FONTANA STUDIO
BRAND AND DIGITAL DESIGNER
LONDON

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